I am in the market at the moment for my mobile service. So it is with some interest that I read the Herald on SUnday article about mobile network pricing. Whilst pricing is an issue, coverage is more of a factor as I am sick to death of drop outs…and being connected in order to fulfil my role as NZ’s top bloggers is very important.
The cost of some mobile services is still too high, says a consumer watchdog, despite competition driving down prices.
It was revealed this week that the industry’s newest entrant, 2degrees, has amassed a million customers. Vodafone is still the biggest player, with 2.4 million customers, followed by Telecom.
Venture Consulting found that since the third quarter of 2007, New Zealanders had saved $1.36 billion, about 25 per cent, off their phone bills as a result of increasing competition. Virtually all services have dropped in price.
Between 2008-09 and 2010-11, mobile-to-international calls on average dropped from almost 60c per minute to just over 45c.
Mobile-to-fixed line calls dropped from 35c per minute to just over 20c per minute and off-network calls, those made from one mobile network to another, dropped from just under 50c per minute to less than 40c.
The average price of sending a text has also dropped, from just below 10c from one network to another in 2008-09 to just over 5c in 2010-11.
The price of an on-network text has been stagnant at about 2c and international texts have dropped from an average 23.5c to just under 20c.