Having tucked into over $1m in tax payer money over the last few years, and known for its extortion tactics on anyone who grows and sells vegetables or fruit to the public, HortNZ are now trying to make out Kiwis are dumb.
HortNZ has launched a lobbying campaign to convince Minister of Consumer Affairs Craig Foss that a country of origin label will help mums and dads.
What HortNZ isn’t happy about it is that the country of origin for labelling food is voluntary. Oh no, they want to scare consumers (and the Minister) into thinking that whacking a label on the side of a product in a supermarket is the holy grail.
This is a nothing but a clear case of patch protection.
HortNZ is not happy that food manufacturers may be taking sales away from their members, so have concocted a campaign of fear and misinformation saying “food manufacturers don’t really mind if shoppers in this country think the food they are buying, particularly in cans and packets, comes from this country” and “food manufacturers charge more for a product that is perceived to be NZ grown”.
In other words, you can’t trust food manufacturers.
When push comes to shove, Kiwi mums and dads are already asking questions about where their food comes from. They also can read the side of a packet.
While driving a gay ute may seem ok to Craig Foss, signing the Government up to this idea will achieve little aside from suddenly forcing costs onto businesses to re-jig their packaging which will ultimately lead to mums and dads being socked in the pocket by way of more costs.
HortNZ is treating New Zealanders as though they’re dumb and the minister as though he is dumber, which while close to the bone is a little but on the nose