Communication

A word on native advertising

Sorry to quote Andrew Sullivan twice in one day but he makes another very good point, this time on the media jumping boots and all into that they call native advertising.

Native advertising for those who don’t know is advertising dressed up as news….masquerading as an article.

I’ve been warning for a while that when established journalistic outlets whore themselves out to corporate propaganda through “sponsored content”, they are playing a mug’s game. The only reason these companies are paying these media outlets to disguise their ads as editorial copy is because they can still trade on those outlets’ residual reputation. But as native advertising cumulatively undermines that reputation, magazines and newspapers will lose their luster. Instead, corporations will simply fund and create their own pseudo-journalism directly, and cut out the middleman altogether.

This isn’t some future specter; it’s already here.

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Photo Of The Day

Photo: Library of Congress Prints and Photographs Division Washington. Photograph from the main eastern theater of war, Meade in Virginia, August-November 1863.

Photo: Library of Congress Prints and Photographs Division Washington.
Photograph from the main eastern theater of war, Meade in Virginia, August-November 1863.

Communication during the American Civil War

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Death by E-mail

We have all experienced it. That moment when you read an e-mail and react emotionally to it. Some of us immediately send off a reply while still in the throes of anger. Others sit on it a while and carefully craft a reply. Very few of us pick up the phone or go to the person directly and ask them if our interpretation of what they were implying in the e-mail was correct.

Upsetting e-mail

Upsetting e-mail

The problem is tone, as we have no way of telling what it actually is from the words on the screen. It is left to us to add the tone and depending on our mood at the time and many other factors we can easily get it wrong. In my personal experience when that happens it is all down hill from there. People feel free to say things in an e-mail when they are angry that they would never ever have the balls to say to your face.

In the past I had a relationship seriously damaged because the only way the person would communicate with me was by e-mail. Once the flame war started there seemed to be no way to put it out. No matter how carefully I crafted my replies I was perceived as being hostile and to be fair I felt that the replies to me were incredibly hostile and nasty as well. Eventually I decided that I would only make matters worse by continuing so I just stopped.

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Press Council extends membership to bloggers

The Press Council has announced that they will extend their coverage to bloggers.

Oh dear someone is going to have to amend their submission to the High Court.

The only problem I have is the two EPMU representatives on the Press Council. I believe that in extending these provisions they need to have two bloggers on the council too. Perhaps is now time to formalise the Bloggers Union so that representatives can be appointed to the Press Council.

The Press Council is to offer membership to new digital media and gain additional powers to deal with complaints against traditional print media.

The moves follow a review of the Press Council by its main funder, the Newspaper Publishers’ Association, which considered recommendations by the Press Council and a report last year by the Law Commission.

The Press Council was established in 1972 to adjudicate on complaints against member newspapers. Newspaper publishers decided to include magazines in 1998 and the council’s mandate was further expanded in 2002 to include members’ websites.

Current chair is former High Court judge Sir John Hansen and the council has a majority of non-media industry members.

Newspaper Publishers’ Association editorial director Rick Neville, who chairs the Press Council’s executive committee, said most publishers felt the time had come to strengthen the Press Council’s authority, and to extend its coverage to handle complaints against digital media, including bloggers.  Read more »

I’m sorry you feel that way. I’m going to miss you

Although I can’t – and don’t – respond to everything that I receive, I do read it all.

Most of the negative stuff is just hit and run insults.  I frequently get asked to do things to myself that, if I were capable and willing, would form the basis for a good career at a carnival.

Occasionally, someone sits down and has a deep think and writes to me.  I respect that.  I may not always agree, but they get my time, I think it over, and sometimes I also respond.

I’d like to share this example with you.  The email was titled “One man’s thoughts”.

Hi Cameron

I used to read your blog now and then, I won’t be anymore.  Journalism is like restaurants or any form of business I come into contact with as the customer, they do things I like, I’m their customer, they do things I don’t like, I simply walk and no longer remain a customer.  I am not a highly political person Cameron although I vote at national and local elections without fail, do nothing get nothing is what I believe.   I don’t elect people based on what their sex life is like, only very dark states and organisations would have those measures in place before they elected their leaders.

I don’t know Mr Brown apart from the fact he is the Mayor of Auckland and seems to be doing OK at that job and has done for some time now, someone finally spending money on critical infrastructure so the place can function and grow and even the National Government begrudgingly agrees with Auckland’s Labour backed Mayor.   So from that standpoint for me as a Ratepayer he’s doing well compared to some previous examples. BTW I voted National in our National elections and for Mr Brown in the local body elections.       Read more »

More spying revealed, 71 victims this time

I just love it when self-titled social media experts score a SMOG.

Rent a quote and all round media whore Paul Brislen has been vocal in his opposition to the GCSB Bill.

But hang on a minute, Brislen has just admitted that he been spying on at least 71 people.  Read more »

Back in ya Box

Every day it seems there’s someone banging on about fatties and how it’s not their fault and it’s all some big, cunning conspiracy and “corporate takeover” by manufacturers. [On the plus side at least there wasn't a "sad face" in the article.]

What no sad face?

What no sad face?

This usually leads to calls from do-gooders for more regulation, more restrictions and more taxes. This has got me thinking.  Read more »

Here is an idea for Len

Mashable

Len Brown comes up with daft ideas…when he isn’t forcing CCOs to rebrand at the cost of millions, or wanting to put in a rail loop at the cost of billions he is sitting in a chair like the proverbial village idiot.

If he wanted to make Auckland truly the world’s most liveable city then perhaps he could consider something like what is happening in New York City:

Payphones in New York City have largely been made obsolete by the fact that almost everybody’s got a cellphone for staying in touch on-the-go. Luckily for the long-forgotten phones that still dot the city’s streets, they’re about to get a twenty-first-century upgrade.

New York City’s Department of Information Technology and Telecommunications introduced on Wednesday the city’s first payphones-turned-Wi-Fi hotspots. They’re free of charge for any nearby New Yorker (or visitor) to use for connecting his smartphone, tablet or laptop to the Internet. Internet services are being provided in cooperation with Van Wagner and Titan.

So far, 10 payphones spread across Manhattan, Queens and Brooklyn have become Wi-Fi-equipped as part of a pilot program.

Makers

Boing Boing

Dale Dougherty is the founder of MAKE Magazine and Maker Faire. He believes in a simple idea: that we all have potential to be makers. He is passionate about creating a generation who are creative, innovative, curious, and making things to improve our world.

Dale Dougherty, Maker — PART 1 from THE NEXT LIST on Vimeo.

Great Campaign Ads, Ctd

Yesterday I posted one of John Pagani’s favourite campaign ads. It seems that teh doyens of left wing campaigning are now trying to out do themselves because Len Brown’s extremely competent campaigner and smart spin weasel, Conor Roberts, sent in this one:

This is one of my all time favourite campaign ads. It was made for Tom Udal who is a Democrat for New Mexico in the Senate