Campbell’s last show on Friday night attracted a record 532,000 viewers – 484,000 watched live and 48,000 delayed on TV3+1. It was TV3’s biggest rating show of the year.
That invites the retelling of this joke…
Guy goes into TV3, says, “I’d like to see John Campbell”. Lady at the receptio desk says “Sorry, he no longer works here”. Next day, he turns up again, and asks for John Campbell. Not entirely sure if he’s the same man, the lady explains again “sorry, John Campbell no longer works here.” Next day, he’s back. Same thing. Now the lady is sure it’s him. “Listen Sir, I’ve already told you John Campbell no longer work here – stop asking@”. The guy replies “Oh, I know – it’s just that I’ll never get sick of hearing you say it.”
The fact that his last show was his highest rating show of his career is being spun as something wonderful – something that somehow tells Mediaworks they made a mistake. In reality, it’s bloody embarrassing of course. Most people tuned in the same way as people slow down to rubber-neck at an accident scene.
So what next for John “the protector of the nation’s integrity” Campbell?
John Campbell for mayor?
Two days out of his job at TV3 hosting the now-defunct Campbell Live, and one career adviser says he has the qualities to launch a tilt at the Auckland mayoralty.
A mayor needs to be well rounded. It’s all very well being good with the people, but do they understand a balance sheet and the economics of running a city?”
His early working life as a share trader showed he was someone with “a good analytical mind”, she said. “I think he’d have the skills for a politician.”
Other paths included diplomacy, celebrity speaking, media relations, lecturing or leading an organisation that needed someone with “presence and influence” at the helm.
There’s the Herald for you – already pushing for Campbell to stand for Auckland mayor.
Because, you know, being self-righteous and media-savvy are all the qualifications you need to run a billion dollar city.
Frances Harre said there were “so many doors that could open for John” that he should step back and think about what he wanted to do.
That could include working for another broadcaster or widening his options based on his interests, including his love of music, she said.
He also had the skills and connections to work for a non-governmental organisation, to become a columnist or find a job at the United Nations, Harre said.
“This is his life, his career, his future. He’s obviously a courageous and brave individual and he can use those skills to move on and think about what’s important.”
A columnist. So the Herald is pitching a job now? Why not? They had Lucy Lawless and Kim Dotcom running the place – even John Campbell is overqualified.
Personally I would love for John Campbell to run for Auckland mayor. He’ll be at the other end of the camera and the blistering attention that it brings on every aspect of his life.
I suspect he’s too smart and will realise that Keeper turned Poacher isn’t a move for him.
– Cherie Howie, Herald on Sunday