David Shearer is a big fan of Finland and of their hi-tech industry (well Nokia really)…he constantly says we should be following what they are doing.
Hmmm…I’m not sure we should. David Shearer put the politician’s hex on Finland the moment he expressed pride and joy in their country in just the same way a batsman goes out just when a commentator says they are set for their ton.
Nokia has announced it will close its factories in Finland, Germany and Canada and lay off up to 10,000 workers before the end of 2013.
In this “sharpening of strategy” Nokia will focus on “products and experiences that make Lumia smartphones stand out and available to more consumers,” invest in location-based services (Nokia Maps) and improve the competitiveness and profitability of its feature phone business.
On the cutting side, besides closing the R&D facilities in Ulm, Germany, Burnaby, Canada and the manufacturing facility in Salo, Finland (the R&D efforts in Salo will continue), Nokia plans to prioritize its key markets, streamline IT, corporate and support functions and reduce costs in its non-core assets.
“We intend to pursue an even more focused effort on Lumia, continued innovation around our feature phones, while placing increased emphasis on our location-based services. However, we must re-shape our operating model and ensure that we create a structure that can support our competitive ambitions,” said Stephen Elop, Nokia president and CEO.
The announcement comes only four months after Nokia announced it will cut 4,000 jobs globally as it shifts device assembly to Asia.