In recent years journalists have taken to advocacy journalism, where they pick a side and push that agenda…hard. Perhaps the worst offender was John Campbell who, despite falling audiences who weren’t interested in his claptrap, kept on pushing his agendas. He ultimately got the push and is now trying the same thing at Radio NZ.
Sometimes it is the whole organisation. Like the NZ Herald which, in recent years, invested in Kim Dotcom, has run numerous and ineffective “campaigns” and generally pimps out stories handed to them on a plate by the Labour party. Their circulation is heading in the same direction as John Campbell’s ratings.
But when news organisations pick a side and constantly lose the arguments they also destroy their credibility and their audience who no longer trust them to be fair and balanced.
What’s super sad is that when I started counting all of the mainstream media reporters I respect I didn’t run out of fingers. Most of them are just what Glenn “Instapundit” Reynolds memorably labeled “Democrats with Bylines.” And that’s literally true – something like 90% of them are, in fact, Democrats. And they act like it. So when Trump refuses to play nice with them, or I hear about another round of lay-offs, the best I can summon up, if I’m in a generous mood, is a half-hearted “Meh.”
The MSM, of course, wants to have it both ways. It wants to be hailed as an institution composed of crusading truthtellers whose integrity and willingness to speak truth to power make them the cornerstone of a free society. Except most of them are really partisan hacks who lie endlessly for the liberal politicians they suck up to. Their relationship with Democratic politicians is less speaking truth to power than sexting their masters. When it comes to covering for their progressive pals, it’s “50 Shades of Newsprint” and the MSM eagerly chomps down on its ball-gag.