Cards on the table I love Lorde. In a world sadly lacking good clean role models for my daughter she seems to be a lone voice in the wilderness. Before her there was Miley Cyrus but then like a wrecking ball she destroyed her wholesome image almost overnight.
Now Lorde has done what many others could have done had they cared enough about their fans to do so. She has taken on the Scalpers. I don’t know how Trevor Mallard will feel about this development given his past but I know that Lorde’s fans will be breathing a sigh of relief.
Lorde is wielding her star power to thwart scalpers ripping off fans.
The 17-year-old Grammy winner has announced a ticketing system in which only people “invited” to her show can purchase tickets and attend.
The online scheme – called Invitation Onsale – was launched this week to stop scalpers buying lots of tickets and on-selling them for high prices to genuine fans.
Lorde is touring North America over the next few months.
Similar ticket schemes have been used by Mumford & Sons and Ed Sheeran.
The ticket site is run by Artist Arena. Fans must sign up and be accepted before they can buy tickets. The site aims to ensure fans of the Kiwi songstress “have first access to the best tickets”.
Here is an artist who is making it clear that she is not just about the money, she values her fans. I do hope Lorde continues to be a role model that girls can look up to. We desperately need role models who don’t dress like Porn Stars in our music industry. For such a young artist she shows a lot of maturity and I love her strong feminist side. To me being a feminist is not about hating on men. I love how unlike others in her industry her boyfriend is not a showÂ pony picked for his looks and his own star power.
- NZ Herald