There's nowt so daft as politicians

[Imported from Whale Oil Beef Hooked on Blogger]

Lynley Hood has a very interesting article in the Herald this morning. A must read for all.

I have provided an excerpt;

Over the next six pages the means by which these objectives were to be achieved were outlined. These included one page of negative comments about National “to be repeated constantly” (“negative – no policy alternatives, whingers”; “a divided party – couldn’t govern”; “Promises – where’s the money coming from?” “no team to govern”) and two pages of negative comments about National MPs (“key lines to be repeated”).

The recommended lines for National’s “top tier” MPs were: “[Jim] Bolger – not up to being PM – a lame duck leader – weak, boring, timid, gutless – trying to ‘sleepwalk to victory’, repeat other Winston lines”; “ignore McKinnon – ‘Don Who?’ “; “discredit Richardson – inconsistent, expedient (for business comments) – naive, impractical (electorate); [Bill] Birch as ‘shadow treasurer’ “; “destroy Peters – no policies, lacking in substance – arrogant – flashy, superficial – a third party appeal, now fading fast, shrill”.

Advice regarding “second tier” National MPs included, for Doug Graham, “ignore”. There was also a category headed: “Nobble the ‘wild cards’ with some potential” “[Maurice] Williamson ‘arrogant”‘; “[Murray] McCully, ‘selfish’ “).

The paper also advised Labour MPs to: “Take full advantage of right-wing nuts – [Ross] Meurant – [John] Carter – [Graeme] Lee”).

But the proposal that would have made Tricky Dick proud was this: “Create a series of ‘incidents’ to exacerbate National’s problems” (1. Aim at four by Christmas. 2. Develop an action plan, assigning Ministers to follow through specific aims in media strategies”).

Call me naive, but I would have thought that the obvious lesson to learn from all this is that the strategy did not work. So why are they doing it again?

 


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