Viral Video and its electoral impact

RealClearPolitics examines the use of internet technologies to dissemminate the message in previously unheard of ways.

[quote]What does YouTube mean for American politics?  

When slick, or not-so-slick, video advertisements can reach millions of people for only the cost of producing the spot, politics has changed — whether it's for better or worse, or a little or a lot.

The question is, "How?" Does cheap, viral video make it easier for candidates to have unfiltered, not-reduced-to-soundbites discussions with the American voter? Or does it mean that every cough, sputter, and misstep ends up in a million mailboxes as the outrage of the week?[/quote]

It is interesting to see what happens here based on this experience n the US. I suspect that it has the potential to make a mockery of the election spending amounts.


Do you want:

  • Ad-free access?
  • Access to our very popular daily crossword?
  • Access to daily sudoku?
  • Access to Incite Politics magazine articles?
  • Access to podcasts?
  • Access to political polls?

Our subscribers’ financial support is the reason why we have been able to offer our latest service; Audio blogs. 

Click Here  to support us and watch the number of services grow.

As much at home writing editorials as being the subject of them, Cam has won awards, including the Canon Media Award for his work on the Len Brown/Bevan Chuang story. When he’s not creating the news, he tends to be in it, with protagonists using the courts, media and social media to deliver financial as well as death threats.

They say that news is something that someone, somewhere, wants kept quiet. Cam Slater doesn’t do quiet and, as a result, he is a polarising, controversial but highly effective journalist who takes no prisoners.

He is fearless in his pursuit of a story.

Love him or loathe him, you can’t ignore him.

41%