Horizon Research Busted by Cops

Horizon polls are well-known for being dodgy. But all kinds of questions need to be asked about their latest crap.

The Police Association has uncovered some very questionable issues around this.

The timeline looks like this:

On Saturday the Dom Post prints a biased story slagging the cops by a left-wing SST reject.

Front and centre of the story and leading the charge against the police is “Wellington public relations consultant Iain Morrison”

The outraged Mr Morrison is a colleague of Graeme Colman.

Colman also runs Horizon Research.

By a complete coincidence, on the afternoon of the Dom Post story, Horizon conducts an “independent” poll, with the subject matter bearing a very striking resemblance to the issues raised in the Dom Post.

Later the same afternoon the Facebook page set up by Morrison’s people to attack the police invites all comers to sign up to take part in the Horizon “research”.

“Sign up and do the poll and our mates at Horizon Research will put you in the draw to win an Ipad 3g and $1000 cash!”

So, independent research? A reliable poll? Manipulation? Pre-planned nastiness? A campaign to hoodwink the media and the public?

This isn’t just dodgy.

This stinks.


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As much at home writing editorials as being the subject of them, Cam has won awards, including the Canon Media Award for his work on the Len Brown/Bevan Chuang story. When he’s not creating the news, he tends to be in it, with protagonists using the courts, media and social media to deliver financial as well as death threats.

They say that news is something that someone, somewhere, wants kept quiet. Cam Slater doesn’t do quiet and, as a result, he is a polarising, controversial but highly effective journalist who takes no prisoners.

He is fearless in his pursuit of a story.

Love him or loathe him, you can’t ignore him.

To read Cam’s previous articles click on his name in blue.

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