Wheedle and Whinging

I’m a little dubious about this new entrant in NZ online auctions – Wheedle.co.nz

Quite apart from having a bit of a failure in the naming stakes.

I wonder that TradeMe is too well entrenched with too big a community for an alternative online auctions site to prosper.

Yet, I see some very defensive comments from Sam Morgan, founder of TradeMe, that betray a bit more than just business commentary.

Sam should know.  After all, there was the failure of Pacific Fibre, a company that Sam Morgan was instrumental in funding. Not only did the business fail rather embarrassingly, the subsequent tantrums blaming a government minister, that followed in the hope of corporate handouts could be best described as lacking in dignity.

It might also be applied to the middling to poor performance of Gareth Morgan Kiwisaver funds, of which Sam Morgan was a director until KiwiBank bought them out.


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As much at home writing editorials as being the subject of them, Cam has won awards, including the Canon Media Award for his work on the Len Brown/Bevan Chuang story. When he’s not creating the news, he tends to be in it, with protagonists using the courts, media and social media to deliver financial as well as death threats.

They say that news is something that someone, somewhere, wants kept quiet. Cam Slater doesn’t do quiet and, as a result, he is a polarising, controversial but highly effective journalist who takes no prisoners.

He is fearless in his pursuit of a story.

Love him or loathe him, you can’t ignore him.

To read Cam’s previous articles click on his name in blue.

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