Herald on Sunday insists I act like a “decent journalist, trained and skilled”

The other day I received an email or three from a Paragon of Media Professionalism (POMP) who is paid by the Herald on Sunday.  I was being asked to lift my game.  Now that I was “one of them”, you see.

I’m still mulling over publishing the full conversation to the blog.

However, the central message was for me to start acting more professionally.  I think the point was  not to make things personal and to raise my standards.  Like them, I guess?


Here’s a reality check for the POMP:  

When your own Facebook page deliberately sets out to signal its feelings about the Prime Minister by using an unflattering/embarrassing photo in its masthead, and does not balance that in any way, then I’m not so sure the POMP can speak from the level of experienced authority and the implied respect he thinks he deserves.

I think the real problem here is that the MSM haven’t admitted to themselves that they are playing in my grubby, dirty little sandbox.  The business cards and salary hitting the bank account gives them the mistaken idea they’ve got a respectable job.

No you don’t.  You peddle grief, you make fun of people, you dumpster dive among the waste of human detritus, and you do anything it takes to fill that bloody awful empty space every day.  With anything at all.  You are part of the race to capture the lowest common denominator in the name of Profit.

Once you stop being in denial about that, POMP, feel free to lecture me again on how I should lift my game.


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  • blokeintakapuna

    Whale Spanked!

    Nice shootin’ Mr. WO!

    Reading between the lines, they’re saying “please stop showing us up – we are the paid professionals”

    Please post the conversation… Cheers!

  • williamabong

    One must assume that the professionals must take some credit for the circulation of their cat box liner being in freefall, Whale you need to sit up and take notice these people know their shit, Yeah right.

  • Patrick

    Arrogant pompous twat, the Herald (On Sunday & every day in between) is at best a fish & chip wrapper. Pravda in communist Russia was a less leftie rag than the Herald

  • CJA

    Hmmmm let me see what I have on my list of things to do today:
    1. Email Whale Oil about how he should act more professionally.
    2. Feel good about self after email exchange with Whale Oil.
    3. Write amazing one eyed article without doing any research on topic I have just written about.
    4. Read Whole Oil blog.
    5. Reel back with horror about how Whale Oil has published our email correspondence and I look like a right dick.
    6. Feel like a dick for the rest of the day.
    And what have we learned today?

    • You forgot a few CJA:

      1A: Write greasing story about Kim Dotcom
      2A: Write greasing story about housing affordability, quoting some Labour Party stooge
      3A: Refer 1A
      4A: Refer 2A
      5A: Refer 1A
      6A: Go to the pub, the party at KDC’s, or wherever else the free grog is.

      • CJA

        Touche’ KS.

  • LesleyNZ

    Please publish the email……….how silly to have emailed YOU! You must be getting under their skin.

  • kehua

    Take that you Pomp, please release the grovelling emails Cam.

  • toby_toby

    HoS is a lightweight fluff peddling tabloid rag.

  • Gazzaw

    POMPous twats! So you’re invited to join the inner circle but you have to forego your integrity. Too high a price Cameron but you know that.

    Show us the emails (any spelling errors?)

  • AnonWgtn

    Since when have the so called journalists in the Herald been professional ?
    Wouldn’t know the meaning of it.

    • Gazzaw

      Well they do get cash for their work AW but then so do tarts.

    • StupidDisqus

      Professional leftists and economic terrorists, sure.

  • Cadwallader

    Ignore them! They’re not fit to scrub the dog-piss off the footpath outside your home.

  • steve and monique

    Keep up the good work Cam.

  • Never in the dark…..

    As an expat S. African POMP has a different connotation:

    POMP (pômp)
    Bonk, have sex. From the Afrikaans word meaning ‘pump’. Literal connotations with farm water pumps and windmills. (from http://www.wavescape.co.za/culture/surfrican-slang/surfrikan-slang.html)

  • DangerousE

    You obviously havent registered and joined the union WO.

  • GregM

    I think the whole thing is as funny as fuck. ” now that you are one of us you’d better act like us”. Hell no I don’t think so.
    You must be giving them the shits bigtime, hehehe!

  • Phar Lap

    Good case in point.When John Key ran rings around Shearer,this week at Parliaments opening.The lying craving cowardly Herald completely omitted what John Key said,and published Mr Sheepmans alias (Shearers) reply.WTF.

  • Captain Crab

    The lack of balance in the MSM is appalling. The sooner they go broke and make these pomps redundant the better.

  • GeorgeRomero

    Journolistic joking to one side , I’d like to ”Interview” that brunette next to the professional photography of the guy eating camels testis at the Afgahnistahn interpretors welcome home party rehearsal.

    • I guess we all need a hobby, but that’s rather specific wouldn’t you say?

  • Goldie

    A Sunday newspaper hack asking you to behave professionally and raise your standards – I haven’t laughed so hard for a week.
    Next: a prostitute asks Whale to become a nun.

  • J.M

    Cam, I enjoy the blog, but do disagree with a lot you write. On this occasion however, you have well and truly hit the nail on the head.

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