Is Trev advising Subway? Advertising inches that just aren’t there

Subway is copping a caning in social media, they must have Trevor Mallard advising them:

Subway 11 inch foot long sandwich

When it comes to Subway, size matters, as the fast food chain discovered when Australian Matt Corby hit its Facebook page seeking to find out why a sandwich didn’t measure up.

On Tuesday Corby uploaded a photograph on Subway’s Facebook page showing a tape measure sizing up a footlong, which was an inch short at 11 inches. He wrote: “pls respond”.

As of Thursday afternoon the post had more than 129,000 “likes” and had been shared over 3700 times.

More than 5700 people commented on the post, ranging from the outraged (“this is the biggest scam that America is facing right now”) to the obvious sexual allusions, to the problem solvers (“The bread is frozen, when it is thawed, it needs to be pulled to the correct length and then proofed to the right size. They just missed that step.”).

Several others posted their own photos of inadequately sized footlongs.

Subway’s response was gayer than a Sydney Mardi Gras conga line:

“Hi, Matt. Thanks for writing. Looking at this photo, this bread is not baked to our standards,” Subway wrote on Thursday in response to his post.

“We have policies in place to ensure that our fresh baked bread is consistent and has the same great taste no matter which Subway restaurant around the world you visit. We value your feedback and want to thank you again for being a fan.”

 


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  • stinkeye3

    Well I have to say, the Aussie subways is much worse then ours. Ihad it when I went there not to long ago and it was just diuscusting.

    • tarkwin

      The one in Dargaville is bloody awful.

    • St_Hubbins

      When Subway first opened in NZ (must have been in the mid 1990s?), the quality was excellent. The salami and other coldcuts they used were very good. There was always a great selection of different freshly baked breads, salads were nice and fresh.

      I recently went back for the first time in ages and it seemed that the quality had gone downhill. Meat looked cheap and nasty, salads were all limp, only a couple of breads to choose from, none of them fresh out of the oven. Wonder if others have experienced the same thing?

      • sheppy

        The one inside the Wairau Road Mobil heading up hill, away from the motorway seems a little better than most of the others I’ve been to. Never measured the length tho…
        Most others I’ve tried around the Shore as well as next to the Ferry have been a bit tasteless

        • Bunswalla

          The one in Mt Maunganui is excellent, except there’s a bug in the iPhone app and when I order it I ask for it to be toasted but it never is.

          • Ronnie Chow

            A bug in the app , and this in their bread . Bon appetite ….

            The bread includes a chemical ingredient called azodicarbonamide, which is banned as a food additive in the U.K., Europe, and Australia, and if you get caught using it in Singapore you can get up to 15 years in prison and can be fined $450,000. Azodicarbonamide is more commonly used in the production of foamed plastics, however, it is allowed in the United States as a food additive, a flour bleaching agent, and a dough conditioner that improves elasticity of bread.

            The U.K. has recognized this ingredient as a potential cause of asthma if inhaled, and advises against its use in people who have sensitivity to food dye allergies and other common allergies in food, because azodicarbonamide can exacerbate the symptoms.“

      • stinkeye3

        The one opposite the Olympic pool in Newmarket is the best one I eat at – most of them you ask for extra gherkin and they put one more on, its appaling.

    • Ronnie Chow

      Subway in NZ uses a reconstituted product called meat , and brings the bread in frozen from overseas . I wonder how they can still get away with it , using the headline advertising ‘Fresh’ and “Meat’.

      • stinkeye3

        Uh, I’ve seen them make the bread fresh in store – what are you talking about?

        • Ronnie Chow

          The bread comes in frozen from overseas and is baked in the store .

          • Ronnie Chow

            And the smell . It’s yeast farts , as the dough rises in the proofer . Stays in your clothes all day .

      • tarkwin

        Brothels do it all the time! ( so I’ve been told)!

  • Never in the dark…..

    Regardless of the size issue, I love the bit “has the same great taste no matter which restaurant”, surely they jest. It should read “has the same taste no matter which sub you buy”.

  • williamabong

    The only way Trev could muscle up 12″ would be to offer up his tackle four times, professional soft cock.

    • dotcom

      Clever. High intellect debate here. Top drawer.

      • Uh oh. You’re not getting any are you? Thought not.

        • dotcom

          Crikey, I said I wasn’t getting any subway. And you appear to be wanting it to be a comment on my manhood. Comment-Commandos everywhere. I’m concerned about whether you might have lethal weapons. Do you use your automatic weapons when your cup-cakes are a mm too small in circumference? Your name isn’t David Bain is it? LMFAO

          • Sponge

            If you hate what everyone has to say to you why don’t you either stop posting or just simply fuck off?

          • dotcom

            (a) Where is it suggested that I hate what everyone has to say. I admit that I have a problem with what retards have to say.
            (b) Who appointed you as Comments-Commando for the day? What a retard. I simply have no need to fuck off. What is the point of even typing this “simply fuck off”? Why would I?

          • Sponge

            Because you are perhaps the most retarded poster I have seen on here since Phil Ure went. Thats why I think you should fuck off.

          • dotcom

            And I think you should fuck off. Your fuck off matching my fuck off, Wow. What a retard. What is with people here today. I don’t like americanisation, and everyone goes fucking dipshit crazy. What is with New Zealand today? You’re all fucking bonkers. Like I said, you clearly didn’t like that Whale gave my post the Comment of the Week last week, so you’ve lost the plot over it. Absolute fuckwits out today.

          • Sponge

            Comment of the week??? I had no idea… I will go and have a look for it if that will soothe your (obviously huge) ego. Clearly you must have taken your meds if it was a good comment. Perhaps going to have a look to make sure you are up to date on them today might be a good idea?

            I think you are a fucking nutter if you think that international brands like McDonalds and Subway should change their branding to suit some narrow minded git like you. “foot long” and “1/4 pounder” are huge worldwide recognised trademarks – perhaps not in a legal sense bur certainly in the general lexion.

          • dotcom

            Are you still banging on about this?. Oh how original. Have I taken my meds? God, I haven’t been asked about my meds on threads like this for at least two days. Oh you must be Oh so PROUD of that Oh so CLEVER insult to me. Yes, my dear sponge, my meds are up to date. But sponge for all your cleverness, I have no expectation whatsoever of the internationals changing their marketing for me. I am their worst enemy, Sponge. Unlike your addiction to fast foods, I never go near any of them. You seem to have missed the entire message of this whole thread. In your obsession with arguing for the sake of arguing and swearing, and pissing up the wall, you have completely lost the entire purpose of the original post. Now, begone with you and all your stupid rantings.

          • Sponge

            Also – for what it is worth – I would never eat either as they are two of the four most revolting fast foods I can imagine. KFC and pies from a service station being the other two.

          • Travis Poulson

            You weren’t given comment of the week, it was just ‘best of the whale army’. Your comment wasn’t much more than a post filler, no offense but don’t let it go to your head :) And there were also other comments….

          • dotcom

            If it looks like a duck, Travis, and quacks like a duck .. .. .. Nitpicking argumentative shits all out today, even the hosts. Your point is?

          • Travis Poulson

            “Nitpicking argumentative shits all out today”

            If only your eyes were open a little wider :)

          • dotcom

            Why are there so many retards out today?

          • dotcom

            Now that’s what I love about New Zealanders. So hospitable, and so polite, and so receptive to new ideas – like decimalisation.

  • Azeraph

    There’s something missing from subway.

    • Ronnie Chow

      Real meat.Fresh bread.That should cover it .

    • Rodger T

      Taste?

  • dotcom

    Call me a pedant (you usually do). I detest the promotion of anything measured in imperial (American) retrograde and relic measurements. I have never and would never buy from Subway on principle for this reason alone.

    • I just noticed the dildo stocks taking a tumble.

      (sorry, nothing personal, but I just couldn’t help myself)

      • dotcom

        Call me dumb (you usually do). Please explain? You couldn’t help yourself what? I don’t get your comment, and why it is pointing to my comment.

        • Steve (North Shore)

          Whoooosshhhhh, right over the top

          • dotcom

            Yes, as you say Steve. Whooosshhhhh, right over the top. So how does your comment add anything to this, other than you prove that it went over your head as much as I have already admitted it went over mine. Like I said, “Please explain”. But no, not on this blog. This is a blog for arguing, and starting wars, not for helping. Come to think of it, aren’t all blogs for this? Now for the third time. Please explain. Bet you can’t, Steve, or Petal. Now there is a comment addressed to me saying dildo stocks had gone down. So Please explain. But you won’t.

          • I can’t see you suffer any longer. You said (I paraphrase) “never buying anything expressed in inches again”.

            I said “Dildo stocks are going down”

            Inference: you’re a big purchaser of dildos.

            (It wasn’t personal – I just thought it was a good joke)

            * in case you still don’t get it, sex toys are in general measured in inches.

            There. You can rest easy.

          • dotcom

            Oh my God. I’m actually proud of not having got the joke. Almost as proud of the fact that I have never had need to buy either a metric or imperial dildo. God, I must have missed so much in this lifetime.

          • Good on you. Innocence, once lost, is never regained.

          • dotcom

            Fuck off Petal. Or use you dildo for it. Shit there are some uncivilised people exhibiting themselves today.

          • Ronnie Chow

            Man’s having a brain fart . In public . How embarrassing .

          • dotcom

            Is there anyone here who has a civil tongue? What is wrong with you all today?

    • Gazzaw

      ‘Thirtycentimetrelong’ doesn’t quite have the same ring to it dotcom & a tad awkward to fit on a billboard. A ‘Metrelong’ would be awkward to fit into a bag.

      • dotcom

        I would never buy, and never have, a quarter-pounder for the same in-principle reason. I’m glad you’re not on my marketing team, Gazzaw, you are completely devoid of creativity.
        Apart from anything else, it’s half a century since we metricated. But Kiwis can’t quite manage what for Kiwis must be a mental chasm, so Kiwis hang on to their mummy’s imperial apron strings for dear life. But for 50 years!

        • Missing the point. We happen to like our old imperial weights and measures, and they’re deeply embedded into our culture; Give ’em an inch…, I’ll bet you a penny to a pound…, long as a country mile… etc. etc.

          Bugger off with yer Johnny come lately new-euro-science-microbloodygrammes. Make mine a pint.

          • dotcom

            Feel free to turn it into World War III if you want to – typical Kiwi. All I said is that I will not eat something “made in New Zealand” which then goes to market using half a century-old terminology. Will you be bringing your automatic arsenal of weapons with you to make sure that I bugger off. Sheesh, to express an opinion on a New Zealand web-site is to risk your fucken life at the hands of fucktards. Microbloodygrammes,FGS. You’re ragingly stupid. Go back to bed, you obviously got up looking for an argument, and this is the best you could come up with.
            I forgot to take into account that all subs 50 years ago, were measured in feet and inches. Oh hang on. What subs 50 years ago?
            You, sir, have missed my point, not me yours.

          • That would be subtle humour. Wind yer neck in. I’m not a Kiwi either ;o)

          • dotcom

            Wind my neck in for not wanting to eat Subways. What has the internet come to? Another who would go into World War III over the length of a subway. LMFAO. Comments-Commandos everywhere. Wind my neck in? Well I’m quite happy to, but I’m concerned for your warrior instincts.

          • dotcom

            Johnny come lately? Half a century to you is Johnny come lately? Your post is a joke right?

        • tarkwin

          All computers operate in imperial measurements. Might pay to hurl yours out the window.

          • dotcom

            Okay, if the subway was made in America, I would still not be eating it because it would be stale. Most subways are made in NZ as far as I am aware. So why make them using 50 year old terminology? When are New Zealanders going to become mature enough to drop the American shit, that every day we are told by the same commenters to diss ourselves from. Warner Bros anyone?

          • tarkwin

            The imperial system is alive and well in the U.K. All speed and distance on the roads is in imperial. Paper sizes are imperial, A4 is 112/3″ x 81/4″. Your computer spacing is 1/6″ across and 1/4″ down. But,I will admit it’s bloody hard to type!

          • dotcom

            Okay then. Don’t worry about what I said. UK uses imperial. Therefore Subway apparently must be British or something equally relevant to the discussion. Still won’t be buying subways while they are a marketing relic, and for reasons of New Zealand immaturity/ kowtowing to Americanism.

            [You know of course that when a Brit buys a fresh Jap import car, they pay heaps of (decimalised) pounds to change the speedo face – fucken idiots].

          • Gazzaw

            And regardless of what airline you fly, what country in the world you are flying in and whatever the nationality of the flightdeck crew and control tower staff the universal language is English, height is measured in feet & speed is measured in knots.

          • dotcom

            Poor Trevor. Missed out on an inch of subway. Now this raving nutter called Gazzaw is measuing it in increments of 747 lengths and height over sea level. So in terms of height over sea level Genius Gazzaw, by how much was Trevor’s subway within or without specifications. What a raving nutter. LMFAO

          • Rodger T

            You were the one that started it by snivelling about the unit of measurement,Gaz is just pointing out that

            half a century-old terminology

            is still in use across the planet.

            Btw, I can`t stand subway either and when I buy a 1/4 pounder from Maccas` I buy it cos` they`re the only burger of theirs I like not cos` it allegedly is a 1/4 pound pattie.
            Some of us don`t believe all the advertising we see.

          • dotcom

            Stick the fucking subway up your arses. You’re all fucking mad today. Talk about visiting only for the sake of arguing. I know why of course. Last week Whale adjudged my comment as the Comment of the Week, and you’re all pissed of that your shit comments don’t cut the mustard (Subway mustard of course). LMfAO at the lunacy here by one after another after another, over pigeon shit.

          • Rodger T

            Lol……….yet the only one getting wound up here is you.

            Be my guest,deepthroat as many FOOTlongs as you like.

          • dotcom

            Not wound up Rodger T – you’re the one accusing me of “snivelling”. But I suspect you don’t even realise you are being a Comment-Commando. Laughing my arse off at you Kiwis in your droves. Converted to litres for petrol and milk, kilograms for your bodyweight and groceries, Metres and kilometres for the distances you walk or drive. But exhausted from it all, Kiwis revert to 50-year-old americanisms because you’re all little americans at heart. So like good little americans do, you revert to feet and inches for your food. And you want to tell me I’m mad. LMFAO at you.

          • dotcom

            Incremental snivelling then ol’ son. I forgot to take into account that most New Zealanders still haven’t worked out how tall they are. They have converted their weight into kilograms, and they’re exhaused from this extreme effort. Two metric conversions in one lifetime is far too much for any one Kiwi to be expected to manage. So I understand your predicament.

          • Hazards001

            Since you despise kiwis so much why don’t you go back to where you came from? Must be a much better place.

          • Gazzaw

            Not an inch of Subway dotty – you mean 2.54 cms. Exactly how much Trev’s Subway was within or without specifications would surely depend on the temperature at the time of measurement. Contraction & expansion and all that sort of stuff. Whether you chose to measure that temperature in Celsius or Fahrenheit would be entirely your call.

          • dotcom

            No – one inch. It’s in the photo. And it’s clearly one inch. Are you blind? That you are stark raving is already clear. But start raving and blind as well? You poor bugger.

        • stinkeye3

          Its a royal with cheese in metric

          • Hagues

            What do they call a Whopper?

        • manuka416

          Mental note: Never offer dotcom a pint.

          • dotcom

            Just for you who’s happily stuck in 1960s mindset and terminology, I can conveniently point out to you, that I would never have to turn you down because I never go into places that serve pints.

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