Maccas copping flak for NZ Hoki

McDonald’s has signed on with the Marine Stewardship Council to show that the fish it serves is caught in an environmentally responsible manner. Obviously some focus groups have told them that this matters to people.

However they have copped some flak including the certification of NZ Hoki for the New Zealand market.

Some of the council’s decisions have met with wide criticism, including the certification of a fish called the New Zealand hoki that McDonald’s serves in some Filet-O-Fish sandwiches outside the United States. The council has also certified as sustainable fisheries for which scientists say the data is so scarce that any management plan is pure guesswork, including those of the Antarctic krill and the Antarctic and Patagonian toothfish. 

This surprises me a bit, New Zealand has a great reputation for fisheries management. Probably some green wanker having a go at us.


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As much at home writing editorials as being the subject of them, Cam has won awards, including the Canon Media Award for his work on the Len Brown/Bevan Chuang story.  And when he’s not creating the news, he tends to be in it, with protagonists using the courts, media and social media to deliver financial as well as death threats.

They say that news is something that someone, somewhere, wants kept quiet.   Cam Slater doesn’t do quiet, and as a result he is a polarising, controversial but highly effective journalist that takes no prisoners.

He is fearless in his pursuit of a story.

Love him or loathe him.  But you can’t ignore him.

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