It’s cheaper to fly to the United States and back to buy some of Adobe’s software there than it is to buy it here

Adobe’s software pricing is outrageous…I know all about it too, running a newspaper using their products, just how much their licensing is.

When their CEO went to Sydney to open a new office he was ambushed and failed to answer specific questions regarding their software pricing.

It’s cheaper to fly to the United States and back to buy some of Adobe’s software there than it is to buy it in Australia. But that doesn’t appear to faze Adobe’s global chief executive Shantanu Narayen, who was forced to defend why his company charges Australians $1800 more for some of its software when compared with what it charges for the same software in the US.

Mr Narayen was in Sydney on Thursday to open a new Adobe office alongside Communications Minister Stephen Conroy and NSW Premier Barry O’Farrell, which will house about 200 staff.

But the main question journalists wanted Mr Narayen to answer was why his company continued to gouge Australians when charging for some of its products. As recently pointed out by technology website Gizmodo, in one instance it’s actually cheaper to fly to the US and back than to buy a product from Adobe on Australian soil.

Adobe’s Creative Suite Master 6 Collection, which in Australia costs $4334, carries a price of $US2599 ($A2509) in the US, leaving a price disparity of about $A1825. The Creative Suite includes software like image editing program Photoshop and video editing program Premiere Pro, as well as a bunch of other design software like InDesign, Dreamweaver and Fireworks.

“It’s still cheaper to fly from here in Sydney to Los Angeles, buy it there, and come home. By doing that I’d save $601, and I’d get Virgin Australia frequent flyer points, too,” wrote Gizmodo Australia’s Luke Hopewell.

Before answering questions, Mr Narayen predicted price disparity would become a topic of interest among journalists asking questions, and tried to avoid it by repeatedly saying that the future of Adobe was a move towards a cloud-based subscription service.

Software companies like Adobe actually encourage piracy with their over priced and bloated products.


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As much at home writing editorials as being the subject of them, Cam has won awards, including the Canon Media Award for his work on the Len Brown/Bevan Chuang story. When he’s not creating the news, he tends to be in it, with protagonists using the courts, media and social media to deliver financial as well as death threats.

They say that news is something that someone, somewhere, wants kept quiet. Cam Slater doesn’t do quiet and, as a result, he is a polarising, controversial but highly effective journalist who takes no prisoners.

He is fearless in his pursuit of a story.

Love him or loathe him, you can’t ignore him.

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