WhaleTech: Microsoft stuffed up its mobile strategy – Bill Gates

In an interview with CBS This Morning, Microsoft chairman Bill Gates has admitted that the software giant didn’t nail the mobile market when it had the opportunity. “There’s a lot of things like cellphones where we didn’t get out in the lead early,” says Gates. “We didn’t miss cellphones, but the way that we went about it didn’t allow us to get the leadership.” Gates says this strategy was “clearly a mistake.”

Some refreshing honesty there.  

With the recent departure of Windows chief Steven Sinofsky, and an apparent focus on merging the Windows and Windows Phone efforts, it’s clear that there’s an effort at the top of Microsoft to ensure divisions work on a common goal to surface the innovation that the company requires. Gates doesn’t hint at any future plans in the interview, but his frustrations show that he’s still very much involved in the company he helped start all the way back in 1975.

Microsoft has never succeeded in down-scaling its Windows product.  The bloated, hardware-hungry Operating System has held back Microsoft’s efforts to dominate mobile and tablet markets.  I reported on the laughable specs of Surface Pro a while ago, with only 24GB free for users to utilise on the “64G” model, and this is a perfect example of how Windows doesn’t scale down well.

The news they are now trying to merge both Windows and Mobile divisions with a view to generate a spark that produces innovation really doesn’t sound right.  I would sell Microsoft stock.  If I had any.


Source:  The Verge

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