A to the S to the S

Advertising Strategy 101

– Choose an old man that people are slightly familiar with. Describe him as retro cool. People will warm to him immediately.

– Get him to shout out and gesticulate wildly. People like this and don’t find it intimidating or irritating.

– Then associate him with hip hop slang. People will find this credible and listen closely.

A to the S to the B needs to back to the drawing B to the O to the A to the R to the D.


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  • Meg

    Have you ever watched Brain Blessed in other things? He does not need to be told to shout, that is is normal speaking voice. ;0)

    • Orange

      Bless his brain.

  • Orange

    It’s like ASB is running a whole series of Jackass videos. His beard just doesn’t look right. http://www.ugo.com/movies/jackass-movie-stunts-pubic-hair-beard-and-locked-in-a-trunk

  • JMS

    I change the channel whenever it starts, it’s just cringeworthy.

  • Gazzaw

    Bless his business acumen. I’ll bet he’s laughing all the way to the bank – it won’t be the ASB either.

  • Jaffa

    This is the worst ad I have ever seen, or heard.

  • Where can we sign up for the “Bring back Goldstein” campaign?