People don’t realise, I’m actually trying to help the Herald

Apart from the odd spelling mistake, and I may have have made one myself once, the major problem with the Herald’s publishing process is that they are too stingy to have a human eyeball run over the final product.

They put too much trust in the automation process, and it is this automation that picks the photos I so frequently have a go at.

But the same automation also picks advertising.  If the story is about some building product failing, you wouldn’t be surprised to see a building product being advertised alongside the article.

But when the stories involve tragedy, it may not really be smart to let a computer decide on what advertising to run.

With all the money that APN spends on the whole news gathering, processing and publishing process, it really would be a good idea to get an older experienced proof reader back onto the team.

It should take care of most of the Herald Bombs issues, and especially insensitive juxtapositions like these.



THANK YOU for being a subscriber. Because of you Whaleoil is going from strength to strength. It is a little known fact that Whaleoil subscribers are better in bed, good looking and highly intelligent. Sometimes all at once! Please Click Here Now to subscribe to an ad-free Whaleoil.

  • You are right, I never realised that.

    • I don’t think they actually care

  • P1LL

    Is it not Google AdSense that adds the advertisements ?

  • Pissedoffyouth

    Lol @ people seeing ads on websites, ABP rocks sometimes