Frontpage of the year

What a great frontpage and headline.

spins_thumb

 

Th story behind the image shows just how stupid advisors can be sometimes:

IN her toughest week, facing sinking opinion polls and soaring opposition, Prime Minister Julia Gillard appears in a women’s magazine knitting a toy kangaroo for the royal baby.

The remarkable image, on sale tomorrow in the latestAustralian Women’s Weekly, was not the magazine’s idea.

Instead, the concept of a cosy PM knitting a toy kangaroo – while in the company of her cavoodle Reuben – came directly from Ms Gillard’s own staff.

The Prime Minister’s chief press officer John McTernan is credited by the Weekly for coming up with the idea.

After the magazine approached Ms Gillard’s office in April for an interview, Mr McTernan responded that the PM wanted to pose for shots as she knitted a toy kangaroo for the baby of Prince William and expectant wife Catherine.

“It was a no-brainer,” Mr McTernan told the magazine.

A no-brainer that backfired spectacularly with the Daily Telegraph smashing it with that front page. Andrew Bolt sums it up succinctly:

But more importantly, the image perfectly illustrates not just that Julia Gillard is obsessed with spin, but is so bad at it that everything screams “fake!”

 


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  • Josh Metcalfe

    Not only does this undermine her credibility, it shows a willingness to throw her principles out the window in an attempt at political gain.

    Julia Gillard has never sold herself as a cuddly sit around the fire, knitting type. Quite the opposite, she’s always sold herself as tough as nails being able to hold her own against the lads. While I didn’t agree with her politics I could respect her for her conviction. But now we’ve all been treated to the truth that she’ll do anything short of turning tricks for votes.

    • rockape

      not sure I agree with your last 9 words. Rumour has it thats how she got where she is.

      • Josh Metcalfe

        I’d prefer you hold your tongue if you don’t have evidence to back that up. A person shouldn’t have their name dragged through mud on the word of idle speculation.

  • blokeintakapuna

    … and what’s the bet she doesn’t even knit the Roo herself – it’ll be the Aussie version of Painter-gate – except called Roo-Gate…

  • Euan Ross-Taylor

    Not a very good double – too good looking. Gillard always reminds me of a chicken how it holds its head and walks.

    • blokeintakapuna

      Chicken – or goose crossed with a turkey to arrive at something equally fowl?

  • sandynobb

    Very Madame Defarge (‘Tale of Two Cities’). I wonder if she is knitting in the names of her victims?

  • bevanjs

    Should have used some-brain.

  • Changeiscoming

    .

  • johnbronkhorst

    Doesn’t she look retired? A premonition?

    • Dead right John; she’ll have all the time in the world to knit once the election is done and dusted.

  • Mediaan

    Quit the echo effect of all the chauvinist Aussie males, you blokes! The Aussie man can do it quite well by himself.

    (1) Gillard’s staff said the magazine took about 400 various shots of her in scenes from her ordinary life. The mag editors then chose this one to blow up big and use.

    (2) Gillard has long said she knits for relaxation.

    (3) Choosing to knit a tiny kangaroo for a Brit is quirky and fun.

    Okay. She is prominent and powerful, you are not. Get over it.

  • LesleyNZ

    Quite symbolic really and a subtle message to Kevin Rudd.
    “Off with his head” ……. and then the woman knitted.
    http://en.wikipedia.org/wiki/Tricoteuse
    Tricoteuse : ​is French for a knitting woman. The term is most often used in its historical sense as a nickname for the women who sat beside the guillotine during public executions in Paris in the French Revolution, supposedly continuing to knit in between executions.

    • Sponge

      You are right about the symbolism Lesley but I cannot conceive that she had loosing the leadership in mind. She would not have had the required level of self awareness.

  • johnbronkhorst

    Picture of the EX leader of the labor party?

    • Lion_ess

      Plenty of time on her hands now to put the finishing touches on her knitted “skeepy”.

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