Herald falls for hoax

A keen eyed tipster informs me that the Herald has fallen for a hoax.

herald hoax


Turns out this article has hoodwinked plenty of media. What is bad for the Herald though is that the hoax is more than 2 months old. 

From giant robot statues to 90-member girl bands, Japan brews up odd fads faster than you can say Hello Kitty contact lenses.

So it’s hardly surprising that news of a new trend centered on Japanese kids who were licking each other’s eyeballs for kicks, and spreading pinkeye (aka conjunctivitis) in the process, made the rounds internationally two months ago. It was just too good to resist.

The trend was reported everywhere from Japan to the U.S., Europe, and Africa by sites fromThe Huffington Post to The Guardian, the Nigerian Tribune, and CNET sister site CBS News.

But all these sites seem to have fallen for a hoax. And as other recent hoaxes have shown (remember the fake study claiming Internet Explorer users were stupid?), the situation is indicative of an enormous global media appetite for bizarre news from anywhere — and a digital culture in which information spreads almost instantaneously. But when the source is from a foreign language and culture, it’s practically a recipe for fake news.

Fake news more than two months old and the Herald fell for it.


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  • Bafacu

    Just another repeat – nothing new.

  • BobaJob

    Just like feeding fish in a bowl!

    • Muffin

      That could be the smartest thing I’ve seen you write on here.

      • BobaJob

        I new I was playing with fire going here to WOBH….

        • Muffin

          We will see if it rubs off on you enough.

  • Salacious T Crumb

    The real hoax is the Herald promoting itself as a real source of news….

  • LesleyNZ

    No. 1 rule for the NZ Herald and other mainstream media – ALWAYS check with Snopes.com first before publishing a story like this. http://www.snopes.com/media/goofs/eyeballlicking.asp
    Definitely FALSE – last updated August 8th 2013.

  • Travis Poulson

    Larry Williams fell for it too.

  • AnonWgtn

    Auckland Herald is a joke !

  • Dave

    Nah no way WO, its not old news, it’s current for the Horrid, still most suited as a fish and chip wrapper, and they continue to prove it!!

  • Mr_Blobby

    Is it really news they are reporting or a distraction to keep the population from looking at the real issues.

    The average person is very unaware of whats happening around them.