Key “plummets” says Newshub…really? Since when has 1.8% been a plummet?

Newshub are pushing out their latest poll:

National though is steady on 47 percent on the poll — a drop of just 0.3 percent — and similar to the Election night result.


However, National and its support partners would not be able to put together a government — they would need the support of Winston Peters.

Mr Peters would once again be Kingmaker — if he sided with Labour and the Greens, they would become the Government.

But apparently John Key is in dreadful trouble…his support “plummets” (yes they really did use that word):

John Key’s popularity as Prime Minister has dropped to its lowest point since he took office in the latest Newshub-Reid Research poll.

Just 36.7 percent of those polled listed the current Prime Minister as their preferred option — down 1.6 percent — from a Newshub poll in November.


The preferred Prime Minister poll is not good news for Andrew Little either, he received his lowest ranking since he became leader with just 8.9 percent choosing him as their preferred Prime Minister — down 1.5 percent.

But coming through the middle and picking up most of those turning away from the leaders of the two biggest parties, Winston Peters — 12.1 percent want him in the top job — up 2.8 percent since the last poll.

The Prime Minister’s drop in popularity continues a downward slide — in January last year he received 44 percent, by May he was down to 39.4 percent, in July that slipped to 38.3 percent.

September saw him briefly creep back up to 39.5 percent but by November the slip continued to 38.3 percent.

As for the Labour leader his current rating is the first time he’s hit single digits since January last year.

So, the headline is John Key’s support has plummeted despite his number dropping less than half of the margin of error. They ignore the fact that Winston Peters has 50% more support than Andrew little in the Preferred PM stakes and ignore that the numbers are pretty much unchanged despite all the full on attacks since November last year which included the Panama Papers.

This poll and its presentation by Newshub say more about their political leanings than it does about the state of the political parties.

One thing that’s clear is that this is the second poll that has drastically different numbers than those being touted by the Labour party from their internal polling. Either the public polls are lying, and that’s not likely or Labour are lying to media and to themselves about their internal polling.

In no public poll is Labour even remotely near 32% or National remotely near 41%. This poll is the closest for Labour, and way off the mark for National. Who ever is polling for Labour these days is not being helpful by delivering up poop results.

Newshub’s inherent bias and political dishonesty is exposed for all though.



Do you want:

  • Ad-free access?
  • Access to our very popular daily crossword?
  • Access to daily sudoku?
  • Access to Incite Politics magazine articles?
  • Access to podcasts?
  • Access to political polls?

Our subscribers’ financial support is the reason why we have been able to offer our latest service; Audio blogs. 

Click Here  to support us and watch the number of services grow.

As much at home writing editorials as being the subject of them, Cam has won awards, including the Canon Media Award for his work on the Len Brown/Bevan Chuang story. When he’s not creating the news, he tends to be in it, with protagonists using the courts, media and social media to deliver financial as well as death threats.

They say that news is something that someone, somewhere, wants kept quiet. Cam Slater doesn’t do quiet and, as a result, he is a polarising, controversial but highly effective journalist who takes no prisoners.

He is fearless in his pursuit of a story.

Love him or loathe him, you can’t ignore him.

To read Cam’s previous articles click on his name in blue.