Sky continue to bait and switch as they upset a whole new market segment

Sky are in the gun, yet again, for their craptastic Fan Pass sports service…if you can actually call it a service.

Wogball fans are really upset.

Viewers of Sky TV’s Fan Pass sports service are angry they have been denied access to key events.

The pay-as-you-go computer-based service allows viewers to watch the content of Sky’s four main sports channels for short periods of time, from a day to a month, instead of subscribing to its Sky Sports satellite channels.

But Fan Pass members have complained over the past few days about not being able to see live coverage of the European football championship, known as Euro 2016, because Sky has put the games on “pop-up channels” that they cannot access.

Members have also been unable to see recent live events such as the NBA basketball playoff and the All Whites’ Oceania football finals, and many fear they will suffer restricted access to the Olympics too.

Andrew Farrell said on Facebook that, after paying $50 for a monthly Fan Pass, he felt “very short-changed”.

“Why no Euro 2016 on Fan Pass? I have no way of watching it, as it is on Sky pop-up channels. You buy the rights and then choose not to make it available to online viewers.

“Instead, you choose to put replays on the main channels when there is live content on a pop-up.”  

Other viewers were also unimpressed, sometimes asking for refunds.

“Was a happy paying customer … Now, I’ll find alternative means of watching it,” Paul James Webster wrote.

David Lochery said he emailed Fan Pass the previous week to ask if it had the rights to Euro 2016 and was told it did.

“At no point did you state that, as a Fan Pass customer, I would not be able to view. It will only be shown on a pop-up channel. Terrible customer service!”

Wellington Fan Pass holder Shaun Brannigan said he would expect an event such as Euro 2016 to be available on one of main Sky channels.

“It’s all just replays of what’s been on already, and they’ve got live football on a different channel and you can’t get access to it.”

Fan Pass had already damaged its reputation by not live-screening the NBA basketball or the All Whites, he said, and he wondered whether Sky was trying to lure fans to its more expensive service.

He said he would “pretty irritated” if Sky put much of its Olympics live coverage on pop-up channels.

One of our readers comments via email:

Interesting.  I looked at Fan Pass and had a twinge of guilt for not paying for the AB games and considered paying for it until I realised it was only one active device per account.  That was a deal breaker for me and I returned to my usual ways of following sports via overseas channels.  A day later, I feel once again vindicated for originally leaving Sky:  they keep selling you a package and then do two things:  1) take some of it away, and 2) charge you more for it.  Stuff you Sky.  I’ll stick to the grey market for now.  Perhaps Vodafone will teach you how to run a service business in a competitive market.

I said goodbye to our Sky decoder months ago…I will never have their service back again. I get all I want either for free, or via a much cheaper and better quality subscription service.

I’m not sure Sky understand the new media environment; I’m also not sure that Vodafone do either.


– Fairfax

Do you want:

  • Ad-free access?
  • Access to our very popular daily crossword?
  • Access to daily sudoku?
  • Access to Incite Politics magazine articles?
  • Access to podcasts?
  • Access to political polls?

Our subscribers’ financial support is the reason why we have been able to offer our latest service; Audio blogs. 

Click Here  to support us and watch the number of services grow.

As much at home writing editorials as being the subject of them, Cam has won awards, including the Canon Media Award for his work on the Len Brown/Bevan Chuang story. When he’s not creating the news, he tends to be in it, with protagonists using the courts, media and social media to deliver financial as well as death threats.

They say that news is something that someone, somewhere, wants kept quiet. Cam Slater doesn’t do quiet and, as a result, he is a polarising, controversial but highly effective journalist who takes no prisoners.

He is fearless in his pursuit of a story.

Love him or loathe him, you can’t ignore him.

To read Cam’s previous articles click on his name in blue.