Trump just continues to toy with the media


At first glance, Melania Trump?s Republican Convention speech on Monday was a pretty ordinary candidate?s spouse address, but subsequent readings suggest a whole lot went awry here.

For one thing, she or her speechwriter appear to have cribbed a whole paragraph from Michelle Obama?s Democratic Convention speech in 2008. For another, she and/or her speechwriter included a full-on Rickroll.


The media are all clambering over each other to point out the Rickroll, and the supposed plagiarism, thereby elevating a speech that would normally not have registered in the media… at all.

Once again, with the power of doing something deliberate but unexpected, all the media are doing is talking about Trump.? Trump.? Trump.

Clearly they didn’t think the Rickroll would be enough, so they deliberately copied a bit of Michelle Obama’s speech to make sure that the media would have at least one other reason to get “outraged” and “expose” Melania.

But none of this was an accident.

This level of media manipulation is a joy to behold if you can pull it off once, or even twice.? But the Trump campaign team are just toying with the media now.


Help, if you need it:

What is a Rickroll?

Rickrolling is a prank and an Internet meme involving an unexpected appearance of the music video for the 1987 Rick Astley song “Never Gonna Give You Up”. The meme is a type of bait and switch using a disguised hyperlink. Those led to the music video believing that they were accessing some unrelated material are said to have been rickrolled. The trend has extended to disruptive or humorous appearances of the song in other situations – Wikipedia

The original video? (224 million+ views)


– Vox