Is Sky becoming the Jetstar of TV?

Angry reaction from rugby fans has forced a u-turn by Sky Television after they came under attack for screening a commercial between the end of the All Blacks haka and the kick-off of last night’s first test against the British and Irish Lions.

Sky is now promising it won’t go to ad-break again after the haka, during the rest of the Lions tour after it came under fire from irate fans on social media today.

A spokesperson said: “While last night’s superb match was played live and uninterrupted on Sky Sport, you’ve told us you didn’t like seeing an ad-break after the haka and before the match started”.

“We hear you, and for the remaining matches of the Lions tour you won’t see it again.”

Annoyed viewers took to Facebook to complain about the inclusion of a lengthy ad for Sky’s chief broadcast sponsor, a car manufacturer.

The company is hurting and in the process of making an extra dollar, they continue to put off those who are, somehow, still willing to pay for their services.

But they went a step too far.  Don’t eff with the All Blacks.

Goes to show how money-centric Sky TV have become.

Consider this another death rattle.

 

– NZ Herald


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As much at home writing editorials as being the subject of them, Cam has won awards, including the Canon Media Award for his work on the Len Brown/Bevan Chuang story. When he’s not creating the news, he tends to be in it, with protagonists using the courts, media and social media to deliver financial as well as death threats.

They say that news is something that someone, somewhere, wants kept quiet. Cam Slater doesn’t do quiet and, as a result, he is a polarising, controversial but highly effective journalist who takes no prisoners.

He is fearless in his pursuit of a story.

Love him or loathe him, you can’t ignore him.

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