Looks like “relentlessly positive” didn’t last a day past a bad poll

Jacinda Ardern has repeatedly stated that her campaign would be “relentlessly positive”, she has also stated that she would never lie in politics.

It certainly looks like both of those statements are dead in the water after she went whiny and negative on the campaign trail yesterday.

Jacinda Ardern has hit out at National, calling them “desperate liars”, as hostilities ramp up on an increasingly acrimonious campaign trail.

A clearly angry Ardern said an ad campaign by National which attacked Labour over tax was “full of lies and scare mongering”.  

Yeah, relentlessly positive there sweetie…

Labour has been under seige over its tax plans, with National capitalising on uncertainty over its intentions by claiming it plans to introduce a raft of new taxes including a capital gains tax, land tax, inheritance tax, income taxes, water taxes and others.

The party has ruled out many of them including raising income taxes and a capital gains tax on the family home but has failed to get traction on its denials, in part because Ardern has deferred many decisions to a tax working group once Labour is in office.

National’s new ad campaign is titled “let’s tax this” and claims new taxes on a huge number of goods and services under Labour.

Speaking in Nelson, Ardern said she was calling National out on its “lies” and “scaremongering” and the New Zealand public deserved better from National.

I will run an open and relentlessly positive campaign but they need to start running an honest one,” she said.

Now who is lying? How is calling someone a liar “relentlessly positive”?

But English was unapologetic on the campaign trail in Auckland.

“What surprises me is the Labour Party don’t seem to think it matters but actually this is about the cash in peoples’ pockets, $1000 a year, in or out of someone on the average wage’s pocket, other thousands of dollars affecting all sorts of businesses, families, and homes through all the other taxes that they proposed. ”

It wasn’t scaremongering to ask questions Labour couldn’t answer, English said.

National disagreed with Labour’s claim, for instance, that it was not increasing income taxes because Labour had made it clear it would scrap next year’s tax cuts.

“That’s been legislated for and supported by NZ First and the Greens so those tax reductions have been locked in by a big majority of the Parliament (for) April 1. If Labour cancels them they’re taking $1000 out of the pocket of someone on the average wage.”

Nice sledge from Bill there, and also calling out Jacinda Ardern for her own lies about increasing income taxes.

Natonal’s attack ad has worked. It has received a feral response from Jacinda followed by her “explaining”. She claims that National are not being honest, all the while she is not answering questions.

Her claims of “relentlessly positive” are now dead in the water she would tax.



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As much at home writing editorials as being the subject of them, Cam has won awards, including the Canon Media Award for his work on the Len Brown/Bevan Chuang story. When he’s not creating the news, he tends to be in it, with protagonists using the courts, media and social media to deliver financial as well as death threats.

They say that news is something that someone, somewhere, wants kept quiet. Cam Slater doesn’t do quiet and, as a result, he is a polarising, controversial but highly effective journalist who takes no prisoners.

He is fearless in his pursuit of a story.

Love him or loathe him, you can’t ignore him.