Rainbow Youth make really ‘Gay’ video

We’re SUPER stoked to finally share with you our very first national ad campaign! We chose to address something small that contributes to much larger issues – homophobia, biphobia and transphobia. Keep your ears open for the radio version on Mai FM, The Edge, George FM and other MediaWorks brands.
We’re incredibly grateful to the teams at the MediaWorks Foundation, Y&R NZ and Eight for generously volunteering their creativity and resources to this awesome project.

-Rainbow Youth

What do you think of it?

Is it gay or not gay?

Does language really matter?

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If you agree with me that’s nice, but what I really want to achieve is to make you question the status quo, look between the lines and do your own research. Do not be a passive observer in this game we call life.

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