The back of the envelope analysis of why the polls still favour National

Most analysis of why National is still ahead in the polls is way too complex.

Here is my back of the envelope analysis.

About 3 weeks before the election people realised that Jacinda Ardern’s public persona and way of speaking were just plain annoying.  

Grant Robertson, Chris Hipkins, Phil Twyford and Kelvin Davis backed that up by being complete wombles too.

A personality had got them this far – then people discovered it wasn’t a pleasant or Prime Ministerial one.

Who likes being talked down to all the time?

It is as if NZ got married after a weekend in Las Vegas and now completely regrets it.

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As much at home writing editorials as being the subject of them, Cam has won awards, including the Canon Media Award for his work on the Len Brown/Bevan Chuang story.  And when he’s not creating the news, he tends to be in it, with protagonists using the courts, media and social media to deliver financial as well as death threats.

They say that news is something that someone, somewhere, wants kept quiet.   Cam Slater doesn’t do quiet, and as a result he is a polarising, controversial but highly effective journalist that takes no prisoners.

He is fearless in his pursuit of a story.

Love him or loathe him.  But you can’t ignore him.