Incite Politics

Winning before you fight

It is likely that the hearts and minds of voters are won or lost by Leaders of the Opposition before they become Leaders of the Opposition. Put another way, there is about every successful Opposition Leader an air of inevitability. Politicians who are successful in weaving about themselves a narrative of personal irresistibility and preordained electoral success are almost impossible to stop. The reverse is equally true. Politicians who cannot persuade either their colleagues or the wider public that they have what it takes to win, never do.

The most vivid exemplar of this notion is Rob Muldoon. The principle . . .

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