Robyn Doolittle

PR counter terrorism playbook Rule 1: Discredit the messenger

PHOTOGRAPHY BY MIGUEL JACOB, STYLING BY TIYANA GRULOVIC

Robyn Doolittle – PHOTOGRAPHY BY MIGUEL JACOB, STYLING BY TIYANA GRULOVIC

The journalist that broke the Mayor Rob Ford story in Toronto Canada was pilloried.  It’s something I’m not unfamiliar with myself.

“But as she became the face of the story, Doolittle also endured a surprising amount of hostility. “I understand how someone can say, ‘I don’t care what the mayor does in his personal time.’ That’s completely valid,” she says. “But you don’t need to say, ‘I bet you’re a heroin-using prostitute.'”   Read more »